OUR BRAND

Our story, like us, is simple.

We are nature lovers. A community of adventurers and professionals connected to the amazing outdoor life. We have been working for decades with the best European textile manufacturers, gathering multi-disciplinary skills but we never felt satisfied when we had to go outside. The socks were always missing something in terms of comfort or performance… Whether it was temperature regulation, blister prevention, sweat management or any other feature. One thing we were certain: we knew what we needed and we knew how to do it… so we felt challenged! This was how White Forest was born.

Performance Outdoor Brand

White Forest is a performance outdoor brand created by Nature lovers. We design and produce socks rooted in simplicity, longevity, and performance. Innovating through sustainable choices with minimal impact on and with maximum respect for nature. We care about what we love! So sustainability and long-lasting products are basic principles of our business. Life and Nature are linked. Live both to the fullest.

PERFORMANCE

All our socks are designed to provide the features you just need… adapting them to your life, your style, and activity.
We want you to experience more and the key is answering with comfort and performance.
White Forest design is positive and appropriate. From the moment you start wearing our socks, they will last a long time and will become relevant to your adventures.

LONGEVITY

We don’t do collections. We design socks to be worn throughout the seasons with timeless design and made from leading materials.
As a community of conscious consumers, we make a very clever selection of fibres that will be able to provide the durability we look for and lasts a long time in your wardrobe. By choosing long-lasting products, we are reducing drastically the number of pieces we need to produce in such a polluting industry as it is fashion.
Each time we wear a White Forest product, it’s one less piece produced in the entire supply chain. How valuable is this?

NATURE FRIENDLY

Nature gives us so much.
A mountain can be overwhelming but fulfils us. The wind refreshes our body and soul. The dense forest is ready to embrace us.
We cannot imagine a different life. Respect is the only way to say thank you.
White Forest provides the most conscious development and business practices to minimize our footprint and cares for an ethical supply chain. And all starts with the choices we make when choosing the fibres. We always prefer natural fibres, with low ecological impact, but with high longevity levels.
Remember… today, Mother Nature belongs to all of us. But how about tomorrow? What legacy will we leave to our children?
We care about what we love.